Do you want to get paid fairly
without looking greedy?


We help top researchers & engineers negotiate win-win deals with tech companies & finance firms.

Learn How in 15 Minutes

Rora provides 1:1 expert counseling for your job search, offer negotiation, career advancement, and/or severance.

Hundreds of professionals have used Rora to negotiate offers with leading companies

Why Negotiate?

Offers, performance reviews, and severance are complex decisions -- and inflection points in your career.

You deserve more! Use our expertise to get it.

How Can We Help?

Professional athletes have coaches. Who’s in your corner to grow your career?

We give you a personal recruiter, career coach, & negotiation expert to help you find and negotiate for a fulfilling, successful career.
Strategic job search planning, resume review, & interview prep resources

Most people run their job search reactively by responding to recruiter requests and submitting applications online. We’ll help you create a customized job search plan, network your way into interesting opportunities, and optimize your LinkedIn, resume, and cover letter.

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Custom market value analysis

We've seen thousands of verified offers and have access to proprietary databases, allowing us to give you a real-time assessment of your market value, and what you should expect from your next role.

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Negotiate with custom scripts, mock negotiations, & live guidance

With a deep understanding of your unique situation, we’re available to support you on-demand throughout your negotiation. We’ll help you prep your negotiation strategy, build custom scripts to use, figure out what to ask for, and we’ll even do a mock negotiation so you feel more confident.

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Why use us?
Our goal is to help you achieve career fulfillment & fair compensation
See what past Rora clients have to say about working with us:

Coming from a non-FAANG background, I was shocked to find out how much I could be earning. Before I signed up with Rora, I made the mistake of telling Amazon my current compensation. Thankfully, Rora knew exactly how to fix it and ended up getting me an offer that was 2.3X what I previously made and more than $600K higher than Amazon’s initial offer!

Through several weeks of interviews, my advisor was always available to make sure I knew what to say for each conversation. I interviewed with start ups, Google, Facebook and Amazon and was really impressed that Rora knew the comp ranges and were able to give me tailored advice for each – even the start ups.

There ended up being two particularly complex moments in my negotiation. One of the start-ups I had a personal relationship with and I wasn’t sure how it would affect the negotiation. I like that there was a focus on my individual circumstances and that they were leveraged to get me a higher offer. The other situation is that Amazon made a mistake on my written offer and initially wouldn’t rectify it. My advisor was able to guide me through a challenging conversation to get it resolved.

Steve Commisso
L7 Principal Software Engineer, Amazon

Thanks to my advisor and the team at Rora I got a ~$250K increase on my remote Facebook offer! I was initially worried I wouldn’t have much leverage because Facebook reached out to me, and I wasn’t interviewing anywhere else. Rora introduced me to an Amazon L7 recruiter and helped me get that process started. I didn’t even end up needing to finish the Amazon interviews, since we were able to use some early compensation conversations to justify our numbers to Facebook.

At one point I was also considering pushing for an E7 role, and they wrote up a great script for me to broach the subject with my recruiter. She ended up giving me the option to do an additional interview to be considered for the higher-level position.

The whole process was very smooth, and I wouldn’t hesitate to use the service for any future negotiations. I found the regular calls with my advisor where we walked through strategy and discussed the scripts to be extremely helpful. Not only did it help with this negotiation, but I also learned a lot of useful negotiation tactics that I’ve already started to use in other situations.

Chris Jones
E6 Software Engineer, Facebook

This is my first FAANG role and I'm so happy I worked with Rora (thanks again Annie!) for the negotiation. My goal was to increase my Google offer, but I was in a tricky situation where I only had 1 other interview (no offer yet) at a small startup. With their guidance, I managed to get a $240K increase on my Google offer, despite Google's policy of requiring cross offers in writing to justify an increase.

The mock negotiations were a big part of why I was able to get this increase. Going into the negotiation, I assumed the key factor was what to say but I quickly learned that how you say it is equally if not more important. This was clear when over the course of the call"no" turned into "I'll see what I can do" and eventually"I think we can make this work". A big part of this was also having someone with me on the calls to provide real time guidance. This took a lot of the stress out of the situation. I can't recommend this team highly enough!

Andrei Gorbushkin
L5 Technical Program Manager, Google

After receiving several job offers, I needed to make a decision within a few days. I wanted to make sure I was getting the best offer possible, so I decided to use Rora. I was very pleased with their service. My coach, Sameer, was well prepared and had information about what compensation increases were likely possible. He provided detailed scripts covering a range of scenarios, and he did practice negotiations with me that helped me feel confident when I had the actual conversations.  

With his help I was able to increase one offer by $45k per year plus get a $50k signing bonus and then use that to increase my offer from Square, which was my first choice. All throughout he was very responsive as I was dealing with some tight deadlines and looking to wrap things up quickly. Rora's fee was only a tiny fraction of the increase they helped me negotiate, and even though they would have made more money if I had taken the highest offer, Sameer always put my goals first and never pressured me to do so. I highly recommend Rora!

L6 Software Engineer
Square

My friend introduced me to Rora and I’m so glad they did. I initially did some calculations to see if working with them would be worth it - my final increase ended up being ~3x higher than what I had estimated to be possible!

Their data is much more accurate than anything I found online. Without Sameer's guidance, I would have never known (and would have probably been too nervous) to ask for >$800K for anAmazon L7 offer. Of course, it's not just not enough to throw out a big number, you also need to be able to justify it. Sameer guided me through negotiating an up-level at another company, which I didn’t even know was possible at my level. With their scripts, I was able to leverage my competing offer to get exec approval for my Amazon offer. They also knew all the tricks Amazon would play (e.g., assuming 15% stock appreciation) and exactly how to counter them.

My total 4-year compensation increased by $570K. I don't think I've ever had a higher ROI – I’m very thankful that this service exists!

L7 Principal Software Engineer
Amazon

As an engineering leader with decades of experience and having now gone through the negotiation with the team at Rora, the only thing I can say is — get the help. Whether you realize you need it, or even if you think you don’t. Just because you have done well in engineering doesn't mean that you understand the tactics and limits of the recruiting process.

Rora helped me get a $200K increase on my original Facebook offer without any competing offers.  It was clear that Rora was deeply familiar with Facebook's negotiation playbook. I’d honestly give the experience an 11/10.

In addition, Rora guided me on how to get the position switched to a revised remote role which was a huge deal at a personal level. They showed me how to redirect FB’s questions so that I could explore the possibility of not relocating, without ever having to say no to my original offer.

E7 Hardware Engineer
Facebook
RISK-FREE. YOU PAY $0 UNLESS YOUR NEGOTIATION IS SUCCESSFUL.

We've helped professionals get uplevels (ex. Senior Manager to Director), higher pay, and better work-life balance.

If we're successful, you pay a percentage of the offer increase - but payments don't start until you begin your new job.

Purpose Beyond Profit
Rora is a social enterprise with the mission to give underrepresented professionals the confidence to negotiate
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We help powerful talent to negotiate

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These individuals learn to negotiate more confidently from day 1 and may use Rora once they're further along in their career!

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Our profits fund pro-bono work for underrepresented, early-career talent through our non-profit arm, 81cents.com